Monday, November 11, 2013

A Round of Applause: Member News

We invite members to share news about their successes and activities so we can all join the celebration!



H.W. "Buzz" Bernard launched his latest novel, Supercell, at Books for Less in Atlanta on Nov 2.

Hunter S. Jones' book, September Ends, has been in the Top 50 on Amazon Literature & Fiction since it was released on October 1, 2013. It has been nominated for The Book Awards, The People's Choice Indie Category, UK. It is currently featured on Creme de la Creme Cover Contest for InDTale Magazine.

Charlotte Henley Babb had a short story and poem in the Pedigru Review.

Erika Hoffman’s essay "Silver Linings" has been accepted by Evangel and will appear in the 2014 issue. Her story “ A Christmas Rule” will appear in December’s edition of Screamin’Mamas and Erika’s story “Adult Children” will appear in Sasee Magazine’s December issue.

Jan Kelleher has several stories published in Not Your Mothers's Book anthologies: "Even If Askew" in Not Your Mother's Book . . . On Home Improvement and "Crying in the Chapel" and "Miss America or Misadventure" in Not Your Mother's Book... On Being a Parent.

Erika Hoffman and Connie Riddle are going to sign Chicken Soup books in Burlington, NC and Pinehurst, NC in upcoming months. In "Just Us Girls", Connie tells how she met Erika at a writers conference in Greensboro, NC and they became friends.

Patrick Hempfing had moMENts columns published in the following parenting magazines:  About Families, Metroparent, S.I. Parent, San Diego Family, Suburban Parent and Irving Parent, and Valley Parent magazine.  His moMENts column will run monthly in About Families.  

Cappy Hall Rearick was interviewed by Idea Creations Press for their blog: http://idea-creations.blogspot.com/2013/11/author-interview-cappy-hall-rearick.html.


Thursday, November 7, 2013

Syndication…It's Not Just For TV Show Reruns



What is a syndication service?


A syndication service or a syndicate is a distributing service for columns, news features and other items for newspapers and magazines.  Most cartoons are with a syndicate as well as puzzles and columns like Dear Abby and Miss Manners, but syndicates also seek feature articles and columns under such topics as politics, sports, entertainment, op-ed and travel.  Some syndicates cater to an age demographic, like Senior Wire listed below, or a region or an ethnic group.

A syndicate gives a writer the opportunity to have one article published in multiple newspapers and magazines throughout a region or even the nation.  Most want an on-going series of articles/columns from their writers, but some will consider one-time stories. Be sure to check the guidelines or ask the editors before submitting.

Do you have to use a syndication service?


You can syndicate yourself and if you're just beginning, that may be the way to go.  However, you would have to do a lot of work to set it up.  Once you have the type of series or column you want to write, go to your local paper and talk to the editor about publishing it.  It's the old "Catch-22" of writing and publishing: you can't really get published until you've been published.

Now that your work is in one paper, research other markets for the same column.  50States.com is a great website for this type of research.  It links to over 3,300 United States newspapers.. You can usually find editors' email addresses or telephone numbers on these websites so you can compile you list of potential markets and start sending out queries.

Then you set up a schedule for sending each paper your column and once it is written you shoot it out to everyone at the allotted time.

If you can sign on with a syndication service, all this work is done for you, usually on a much wider scale.  All you have to do is write and submit one time.  The service does the distributing for you.

How do you submit to a syndication service?


First, you need a definite topic for your column or series.  Are you a reviewer?  Do you like to write family travel tips?  Maybe you're a wine collector or a frequent business traveler or you are a part-time pet trainer.  You are going to have to "pitch" your idea so you want to describe your column in one sentence, two at the very most.  For instance, a column from a stay-at-home dad could be described as Dave Berry in Erma Bombeck drag.

Don't forget to you need to commit to a submission schedule.  How many columns can you produce per week? One a week is usually considered the minimum.  Be sure you can live up to any schedule you propose.

If you can get your column published locally, you'll have samples and a track record to present.  All the syndicates listed below want somewhere between five and ten sample columns.  If you don't have a column but you've published multiple individual articles in your theme area, for instance book reviews or travel articles, you can use those as your samples.

Of course, your query should include the other items you would mention to any editor: your publishing background, your expertise in this topic, why you're a good match for this syndicate, and your target audience.

To find syndication services, read your newspaper.  Stories bought from a syndicate will have its name usually beneath the byline. You can also search “syndication service.”

Click on the service's name to go its website.


Environmental News Service - seeks news and articles on environmental issues, including legislation and politics to recycling and economics, query by email.
National News Bureau - stories on travel, how-to, beauty, fashion and other lifestyle and entertainment topics, 1500-2500 words, photos encouraged.
Senior Wire - specializes in "mature market publication," seeks seasonal features, travel tips for seniors, personal travel experiences, essays, etc., will look at stand-alone pieces, word count: 500-1000, query with clippings.
Tribune Media Services - query with six to eight samples and a brief cover letter.
United Media - query with four to six samples, 500-600 words. 

Monday, November 4, 2013

EditorialLee Speaking



Peggy Mercer will be doing double duty at our 2014 Southeastern Writers Association Workshop next June. Like most writers, she doesn't have tunnel vision about writing (although most publishers would prefer that their successful writers possess that trait). Unlike most writers, she is indeed uniquely qualified to teach both Writing for Young Readers and Poetry classes.

It was not by chance that I first met Peggy. We knew about each other before meeting. It was in the summer of 2009 that we had our first face-to-face meeting in the unlikely (but prearranged) venue of a newspaper in Douglas, Georgia, The Douglas Enterprise. There I met Peggy, who wanted me to meet her friend J.D. Lankford. J.D. had written a book about his military life, an ugly-but-true saga about war entitled Walk With Me. Although Peggy didn't know me, she knew of me through Paul Dunn of nearby Fitzgerald. I had published Paul's successful A Stroll Through Fitzgerald, GA, in the Forties.

Since that time, Peggy and I have kept in touch. Four years later we collaborated on a book she wanted to do, a collection of her songs and poetry entitled, Grew Up Loving Elvis. It's now in print as well as on Kindle and Nook. The reason she came to my small independent publishing company were dual: her traditional publisher loved her children's books but, predictably, wasn't interested in trying to sell her poetry. This is the credo of the industry: Authors must write what the publishers' sales people know how to sell. The other reason: she knew me and my reputation for doing good work without ripping people off.


Peggy and I beat the heck out of each other (verbally, mostly through email) while assembling her book. The results show. Two professionals beating each other up doesn't result in perfection, but it comes close. Grew Up Loving Elvis is professionally done in every way.

Raised in rural Georgia, Peggy started writing "because the farmhouse walls were blank." She has continued because, she says, "Writing is my purpose in life. It is the vehicle I use to share my thoughts and carve out my niche and infuse it with inspiration for others to follow their dreams. Words are my tool, and there's so much power in words."

So why is Peggy qualified to teach two classes? For starters, Her Peach: When the Well Run Dry won the GAYA (Georgia Author of the Year Award) for children's writing in 2011. She has authored two other children's books and has another due out soon through a New York traditional publishing house. Her personal favorite of her children's books is There Come a Soldier.

As to poetry, Grew Up Loving Elvis is her first published collection. But she has seen her poetry published in literary magazines and journals, including Gusto, Driftwood East, and a few others. She also studied poetry and taught a class in poetry in college. She has been writing poetry since her school days. She also teaches songwriting. "I teach the proper professional art of songwriting after having studied with professional hit songwriters for a very long time. This takes me back and forth to Nashville, Tennessee, where I assist young songwriters in getting their songs put to melodies and professionally demoed. I also guide them through the publishing maze into the world or professional songwriting."

Peggy has friends in the music industry. Country star Taylor Swift has a blurb about her poetry on the cover of "Elvis," and she regularly rubs elbows with country stars in Nashville and other places. "Elvis" contains a number of songs she has written.

So when she has time for herself, what does she do? "My favorite book is The Bible," she said when asked what she reads. "I also read great poetry by Browning, Brecht, Tennyson and more.  . . and biographies about the lives of the Saints. I also enjoy reading humor." Her other very limited spare time ("What spare time?" she laughed!) is spent rearranging her books and manuscripts. She also collects antiques, especially vintage scarves. "I 'ooh' and 'ah' over this stuff."

Peggy's history with SWA goes back a long way. "I believe I was a charter member to the Dixie Council of Authors and Journalists, and I think that was the start of Southeastern. I studied in classes with Doris Buchanan Smith, Becky Weyrich and many more well-published authors at summer conferences. It was one of those great experiences I had as a young writer, and this is what made me a professional writer. It helped launch me toward professionalism and getting published."

She eagerly looks forward to returning to St. Simons in 2014. "I am returning to teach, which means I followed the process laid out before me by the early conference leaders and teachers, paid my dues, honed my skills and -- drum roll, please -- now have been asked to share my wisdom and knowledge on how to write for children along with poetry with others. Sharing is my biggest joy. It is our legacy as published authors to build the dreams with those who are where we once were and to help them move forward toward making their own writing dreams come true."


"Writers helping writers" is SWA's motto. Peggy is a perfect fit. And she has a few words of advice now, before you get the chance to meet her next June: "To aspiring writers, don't just write, LEARN and then perfect your craft while protecting and shining your style like the marvelous work and wonder that it is. Use your gift. You are never too young to get started and never too old to begin again."

Should be a great 2014 Workshop. Hope to see all y'all there!

~~ Lee Clevenger

Lee is the current President of SWA, an author and co-founder of ThomasMax Publishing in Atlanta, GA.

Wednesday, October 30, 2013

Be True to Your School…



Every college and university out there has an alumni organization.  Alumni are the cornerstones in educational fundraising at both private and public schools.  One way to reach those alumni is with a full-color, glossy magazine.

What does an alumni magazine cover?


Alumni magazines are like city magazines.  You have personality profiles of alumni, faculty members, staff and students.  Features cover research on campus, special programs within the school or its departments.  There are news items like awards or special recognitions, class notes and a calendar of events.  Some magazines also have first-person articles and back page essays.  The school, its people and its programs are the focus.

Do you have to be an alumnus to write for the magazine?


Often yes, especially if your subject's connection to the school is not solid or if the school isn’t large.  Money is a factor, and if the magazine has staff writers, they are going to get the first assignments because they're already getting paid. Writers who are alumni are second on the ladder, then maybe anyone else.

You'll improve the chances of getting your story accepted by first having an interesting and unique subject that's tied directly to the school, and second, by having the contacts and the credentials to get the story. Of course, always query first with a strong, tight description of your story idea.

Where do you find alumni magazines online?  


The easiest way is to type the name of the school and "alumni" into a search engine. You get the schools main page up first and you can look for a link that way or sometimes the alumni association/office page will come up and you can find the magazine's page or a publications page.  I also searched both "university alumni associations" and "college alumni associations" when collecting information for this article.

Some alumni magazine websites: click magazine names for staff and contact information

Alabama Alumni Magazine - University of Alabama - Janice Fink, Editor
Emory Magazine - Emory University - Paige Parvin, Editor
Georgia Magazine - University of Georgia - Kelly Simmons, Editor
Mississippi State Alumnus - Mississippi State University - Allen Snow, Editor
Carolina Alumni Review - University of North Carolina - David Brown, Senior Associate Editor
Virginia Tech Magazine - Virginia Polytechnic Institute and State University - Jesse Tuel, Editor



Monday, October 28, 2013

Calling the Muse



"Keep your eyes open on Thursday for a special opportunity," the note said.

OK--it wasn’t a note. It was my fortune from my fortune cookie, but it makes a great opening line for an article on writing prompts.  What can you do with that line?  Doesn't it get you wondering as to what the opportunity could be…what makes it special...and will it really come true?

A good writing prompt will spawn all sorts of questions for a writer to ponder and attempt to answer.  When you are suffering through the summer doldrums or maybe you have a minor case of writer's block, a writing prompt can jumpstart your muse into action.  You can find writing prompts just about anywhere.  Writing websites usually have pages of them.  Here are few techniques I've learned for building my own file of writing prompts.

Ripped From the Headlines!

Calliope, Greek muse of writing

The "Law & Order" franchises on TV used this prompt all the time.  They say truth is stranger than fiction so why not look to the news for ideas?  If you write nonfiction, take a national headline or subject and work the local angle.  If you write fiction, use the basic facts of the story to build your own conflict between characters. Every news story has a personal conflict on some level.  

I once read a report that quoted Amy Winehouse's father Mitch announcing the singer had emphysema.  At age 24, Winehouse, because of her drug use and smoking, had a disease that usually afflicts people two or three times her age.  How many article ideas can you glean from that without mentioning the singer?  On the fiction side, you can put your heroine in her shoes and give her the battle to win or you could take the father's point of view and the struggle he'll have.

Read the newspaper, at least one, every day to find prompts to get your creative juices flowing.

A Picture's Worth a Thousand Words!


Many years ago, I took a class at the SWA Writers Workshop with a wonderful author several years ago.  LeRoy handed out photographs he pulled from magazines, instructing each of us to write the first page of a novel or short story based in the photo.  These were random photos.  I remember one was Marky Mark in his Calvin Klein briefs, while another was a deserted highway in Utah's Monument Valley.

Years later my sister sent us a book that was one of her favorites because it was bizarre. The Mysteries of Harris Burdick by Chris Van Allsburg, author of The Polar Express and Jumanji among others, supposedly features drawings by Harris Burdick with titles and then a one-line caption.  The drawings all have a fantastic element to them, sometimes funny, other times disturbing. Wouldn't be fun to sit down with those drawings and captions and concoct a story around them?

Images are great writing prompts, especially for fiction.  Keep a file of photos, illustrations, postcards even that capture your imagination.

You Can Quote Me!


I collect quotations.  Some spawn scenes in my head that I have used in my artwork. When I edited The Purple Pros before, I always began my column with a quotation from a famous person. Most of the time the quote sparked the column's topic, but sometimes it just summarized the idea.

Quotations can inspire us for many reasons, including prompting ideas.  I keep a file just for interesting quotes on my computer.  When I'm stuck for an idea, I read through them all to see what will spark, like my fortune cookie did.  Oh!--If I do find a "special opportunity" on Thursday, you'll be the first to know.